Be the leading international trade show for the food and beverage industry
Alimentaria Exhibitions manages over 150,000 m2 net exhibition space, with 5,000 international exhibitors, 200,000 buyers and a direct sales volume of 40 million euros.
Established in 2002 as a joint venture between the international trade show giant Reed Exhibitions and Fira de Barcelona, Alimentaria Exhibitions possesses an expert team with know-how gained over 30 years’ experience in organising trade shows.
The company is the market leader in the countries where it operates, and owns the trade fairs Alimentaria; Bta, Barcelona Food and Beverage Technologies; and Barcelona Degusta, Food and Beverage Show for Consumers, which are held in the Catalan capital; Alimentaria&Horexpo Lisboa, in Portugal; Alimentaria México, in Mexico City; and the company’s latest offering, Alimentaria Mercosur, in Argentina.
Alimentaria Exhibitions manages over 150,000 m2 net exhibition space, with 5,000 international industry, retail, equipment and food and beverage technology exhibitors, attracting around 200,000 professionals and achieving a sales volume of 40 million euros.
The Alimentaria brand
The international prestige of the Alimentaria brand enables Alimentaria Exhibitions to export and exploit a unique, pioneering and innovative trade show model regardless of the country where the event is held. This positions the company as a leader on the international trade fair scene.
The brand’s exceptional status is the result of a strategy founded on quality, professionalism and innovation.
Portugal, Mexico, Mercosur
The backbone of Alimentaria Exhibitions’s strategically planned expansion for its trade show brands is the international leadership of its main headline trade fair, Alimentaria, and the gradual expansion of secondary specialist trade fairs such as Bta and Barcelona Degusta. The company is expanding in both Europe and Latin America, as well as on other continents.
Normally, Alimentaria Exhibitions operates in each country through partnerships, working with highly influential local partners (public and private institutions and operators) that are representative of the sector. This makes it possible to create industrial and commercial synergies which work to strengthen international commerce at each of its trade fairs.