Voluntary food labeling and consumer perception, keys to building trust
The food sector is constantly adapting to the needs and expectations of consumers, responding to new consumer trends: organic products, products "without", proximity, sustainable, ethical, healthy, etc. In this context, transparency and good practices in the use of claims in product labeling are essential in generating consumer confidence. Only from clear, truthful and transparent information can we generate the necessary credibility and trust in consumers to consolidate the food transition.
Agora by AECOC
The food sector is constantly adapting to the needs and expectations of consumers, responding to new consumer trends: organic products, products "without", proximity, sustainable, ethical, healthy, etc. In this context, transparency and good practices in the use of claims in product labeling are essential in generating consumer confidence. Only from clear, truthful and transparent information can we generate the necessary credibility and trust in consumers to consolidate the food transition.
