In 2020, Poland will take part in the trade show’s thematic spaces with an official hall and representation
The Polish food and beverage industry will confirm its excellent positioning at Alimentaria 2020. In 2018, companies from Poland occupied a surface area totalling about 280 m2, a figure representing an increase of 290% with respect to that recorded five years ago. Poland’s participation consists of an official hall and companies with direct exhibitions in the trade show’s different thematic areas.
Preparations for the next international Food, Beverage and Food Service trade show, set to take place from 20th to 23rd April at Fira de Barcelona, are already under way. In addition to being the sector’s most important event in Spain, Alimentaria 2020 will also be a leader internationally, which is reflected in a growing interest among foreign countries to exhibit their products at the trade fair.
Polish companies exhibiting at Alimentaria 2018 included Lotte Wedel, Poland’s oldest chocolate company (founded in 1851), Sweet World, the Polish manufacturer of glasses for cold and frozen drinks, Zaczyk, the meat company, the Krajowy Zwiazek Grup Producentow Owocow i Warzyw (National Union of Groups of Polish Fruit and Vegetable Producers), and PPH Maxpol, the firm specializing in spices.
As J. Antonio Valls, Alimentaria’s Managing Director, points out, “Polish food companies and the country’s institutions have confidence in the potential of the Spanish market to export their products. Alimentaria’s prominent international profile means that the presence of Polish exhibitors at the trade show has increased in exponential terms in recent years”.
Alimentaria 2018 was also visited by around 250 Polish professionals. In this regard, we should highlight the attendance of around a dozen purchasing companies which visited the trade fair as guests within the framework of the Hosted Buyers programme. These companies included Caterteam, El Catador, Frozo, Lublin Wholesale Market, Mega Studio and Salam.
Spain, a key trading partner for Poland
In 2018, Spain received 2% of all Polish agri-food exports, a percentage valued at €8.26 million, according to data provided by the Polish Ministry of Finance. In addition, by type of product, Spain is the fourth-largest European recipient of Polish meat in terms of import value.
Similarly, according to the data of the Spanish Federation for the Food and Drink Industries (FIAB), Spain exported food products worth €470 M to Poland in 2018, a figure that represents an increase of approximately 13% over the last decade. By volume, the main products exported are processed and preserved meat (€189 M), fruit and vegetable preserves (€50 M) and biscuits and long-life bakery and pastry products (€35 M).
Alimentaria returns with renewed content
Alimentaria will be held from 20th to 23rd April 2020 at Fira de Barcelona. A unique event is being prepared with renewed content, chiefly aimed at enhancing its entrepreneurial nature and projecting gastronomy as its differential value, with the hallmark of innovation that characterises the event. In 2020, Alimentaria will seek to reaffirm the levels of internationalisation achieved during the previous event, which was attended by 4,500 exhibiting companies (1,000 of them from 70 different countries) and around 150,000 professionals (45,000 of them from 156 different countries).
A new feature of Alimentaria 2020 will be the new Alimentaria Trends show, which will cover an area of more than 4,500 m2 and display the latest trends in production and consumption, such as delicatessen foods (Fine Foods), organic production (Organic Foods), allergen-free products (Free From), halal production (Halal Foods) and functional products (Functional Foods).
This trade show will join those already in operation devoted to the key sub-sectors of the food industry, including meat (Intercarn), dairy products (Interlact), preserves (Expoconser), sweets and snacks (Snacks, Biscuits and Confectionery), the Mediterranean diet, fresh produce, olive and vegetable oils (Mediterranean Foods) and Food Service (Restaurama). Together with them, Grocery Foods will bring together the large food consumption companies. The International Pavilions will bring together all the foreign offering, while Lands of Spain will do the same with the domestic production of the different Spanish regions.
Alimentaria and Hostelco (the International Exhibition of Equipment for Catering, Hospitality and Collectivities) will once again be held together so as to exhibit a comprehensive and range across the board of food, gastronomy and hospitality equipment to the distribution chain and the Horeca channel. They will also jointly organise activities with great added value, including The Experience, a space where workshops, gastronomic lessons and cooking show sessions will be held.