Close

Track: Consumer

Mon 14
17:00h
Conference | The Alimentaria Hub Consumer

X-Ray of mass consumption and strategic trends

Pablo De La Rica
Pablo De La RicaAECOCRetail y Food Service Knowlege
14-09-2020 17:0014-09-2020 18:00Europe/MadridX-Ray of mass consumption and strategic trends

The mass market in Spain has its own characteristics that shape its evolution. The lack of concentration, the great weight of the market leader, the low estimate of growth due to the stagnation of the birth rate or the excellent evolution of short range retailers are some examples. On the other hand, the regional distributors have a differential and complementary model that is committed to fresh products, as well as to the breadth and depth of the assortment as a value proposition. However, the search for differentiation as a survival strategy and as an alternative to price must respond to the key trends demanded by consumers: health, sustainability and convenience.

Hall 5 - Agora by AECOC
17:00h - 18:00h Agora by AECOC Free Access
Tue 15
11:00h
Conference | The Alimentaria Hub Consumer Nutrition and health

Evolution of Food Hygiene: from a prerequisite to a key link in the production process

Mercè Casanova Melià
Mercè Casanova MeliàACCIONAHead of Technical Department Cleaning and Hygiene
15-09-2020 11:0015-09-2020 12:00Europe/MadridEvolution of Food Hygiene: from a prerequisite to a key link in the production process

In a context marked by the globalization of markets and high competitiveness, it is essential for any food industry to comply with strict requirements at the level of Food Safety, including those related to hygiene.

Although the Hazard Analysis and Critical Control Point contemplates the Cleaning and Disinfection Plan as a prerequisite, the current production scenario makes it necessary to fully integrate Food Hygiene into production processes, with strategies focused on productivity, traceability and sustainability.  

Hall 5 - Sala Innoval
11:00h - 12:00h Sala Innoval Free access
11:30h
Conference | The Alimentaria Hub Consumer Sustainability

What is sustainability and how does it affect the shopping habits of the shopper

Rosario Pedrosa
Rosario PedrosaAECOCManager of the Commercial and Marketing Strategy Area
15-09-2020 11:3015-09-2020 12:30Europe/MadridWhat is sustainability and how does it affect the shopping habits of the shopper

We are facing a more conscious and responsible consumer, who is changing his buying habits and his relationship with companies and the products he consumes. In this presentation we will show what the shopper understands by sustainability and what attributes he or she is looking for in a product, a brand or company and a sustainable establishment. 

Hall 5 - Agora by AECOC
11:30h - 12:30h Agora by AECOC Free access
12:30h
Conference | The Alimentaria Hub Consumer

Technology applied to the consumer outside the home

Marta Munné
Marta MunnéAECOCConsultant
15-09-2020 12:3015-09-2020 13:30Europe/MadridTechnology applied to the consumer outside the home

Technology-based innovations are on the rise in restaurants and hospitality venues around the world. In this paper we will see which technologies consumers are willing to adopt most easily, at what times of consumption and in what type of premises. Because we do not have the same needs when looking for speed in consumption, disconnecting from routine with friends or Sunday lunch with the family.

Hall 5 - Agora by AECOC
12:30h - 13:30h Agora by AECOC Free access
15:00h
Conference | The Alimentaria Hub Consumer internationalization

Food market in Italy: Consumer, Branding & Retail trends

Armando Garosci
Armando GarosciEditoriale Largo ConsumoChief editor
15-09-2020 15:0015-09-2020 16:00Europe/MadridFood market in Italy: Consumer, Branding & Retail trends

Key topics:

- Consumer trends
- Food Retail : Weaknesses & Opportunities;
- Food Brands : between innovation & tradition;
- Private label trends

Hall 5 - Conference Room
15:00h - 16:00h Conference Room Free access
Wed 16
12:15h
Conference | The Alimentaria Hub Consumer Innovation

Content for our digital reality. What does our client need? What does our consumer need?

Jesús Mojica
Jesús MojicaAECOCData Services Manager
16-09-2020 12:1516-09-2020 13:00Europe/MadridContent for our digital reality. What does our client need? What does our consumer need?

During 45 minutes we will analyze the necessary contents to sell more and better, we will review the new eCommerce projects of the distribution and we will know what is happening in countries around us to see what the next steps can be.

Hall 5 - Agora by AECOC
12:15h - 13:00h Agora by AECOC Free access
Thu 17
11:00h
Conference | The Alimentaria Hub Consumer

The E-shopper in the age of omnicanality

Rosario Pedrosa
Rosario PedrosaAECOCManager of the Commercial and Marketing Strategy Area
17-09-2020 11:0017-09-2020 12:00Europe/MadridThe E-shopper in the age of omnicanality

We will know the main KPI's of online shopping in mass consumption: online shopping habits, buyer penetration, purchase frequency, spending, most purchased categories, top distributors and online manufacturers. All this thanks to the analysis of the purchase behaviour of more than 10,000 Internet users, a research carried out by AECOC Shopperview and Nétrica.

Hall 5 - Agora by AECOC
11:00h - 12:00h Agora by AECOC Free access

Alimentaria 2021
Exhibitors and Products Catalogue

The list of exhibiting companies is provisional and is updated constantly, so it is subject to change.

For this reason, we recommend you to check it frequently.

Close