Hall 5

A spectacular exhibition of almost 300 new launches
Innoval is the exhibition space for products that represent a real innovation in the sector. Some 300 new products are presented in this large exhibition which serves as a gateway to The Alimentaria Hub.
Look for inspiration and be surprised in this space where brands present their commitment to quality and constant adaptation to consumer needs through innovation, research and development of new products.
Healthier, more nutritious and ecological natural ingredients, suggestive combinations of flavours and textures, new sensations, more practical packaging or revolutionary formats are just a small sample of the products shown in Innoval’s showcases.
Innoval Awards 2022
Learn about all the winning products in the 2022 edition of the Innoval Awards
2022 figures
253
products
129
showcases
450 m2
exhibition area
69
exhibiting companies
16
Innoval Awards
12
editions
Discover the Innoval 2018 catalogue
The catalogue collects and documents all the novelties presented in Innoval. In it, the participating brands show their products and their innovation keys.
Product categories
The products presented at Innoval are organised into 8 categories by product type:
- Oils, vinegars and condiments
- Water, soft drinks and beers
- Dried and dehydrated foods, preserves and semi-preserves
- Meats and meat products
- Sweets, confectionary, snacks & bakery products
- Ice cream & frozen foods
- Milk and dairy products
- Non-dairy fresh and chilled products
Innoval Awards
The Innoval Awards, organised by Alimentaria, highlight the efforts made by manufacturers in the conception, development and launch of innovative products on the Spanish market between April 2018 and April 2022.
The Innoval Awards highlight the 16 best innovations divided into:
Retail Award
An award for the best innovation in the retail sales channel
Horeca Award
An award for the best innovation in the Horeca sales channel
Impulse Award
An award for the best innovation in the impulse buy sales channel
International Award
An award for the best international innovation
Four trend awards
An award for the best innovation in each of the three trends categories (pleasure, practicality, health and sustainability)
The new sampling
The most innovative products of Alimentaria are available in the Kuvut smart lockers distributing samples of ambient, chilled and frozen products. Consumers will be able to try the Innoval products with Kuvutbox, box full of new products that the consumers will receive at home.
Kuvut understands the central role of visitors to shape brands. That’s why Kuvut give them the opportunity to share their opinion and take part in the marketing of their favourite brands. Over 500,000 visitors have had the chance to discover over 2,000 products from PepsiCo, Nestlé, Heineken or Freixenet among others in Spain, France and Italy.

Interested in participating in Innoval?
For any questions, contact our team. We will guide and advise you to make your participation a success.