Jorge Juarez Ayuso
CEO | Sighore Sant Just Desvern, Spain![Jorge Juarez Ayuso](https://www.firabarcelona.com/app/uploads/sites/8/2024/03/juarez_jorge_105774.jpg)
Sessions
11:15h
Round Table |
The Horeca Hub
The Hotel of “Encounters of the Third Kind” – Digital transformation + AI: Smart transformation.
![Alvaro Carrillo de Albornoz](https://www.firabarcelona.com/app/uploads/sites/8/2024/03/carrillo_alvaro_105402.jpg)
Alvaro Carrillo de Albornoz
Instituto Tecnológico Hotelero (ITH)
General Manager
Moderador/Presentador
![Jorge Juarez Ayuso](https://www.firabarcelona.com/app/uploads/sites/8/2024/03/juarez_jorge_105774.jpg)
Jorge Juarez Ayuso
Sighore
CEO
Speaker
![Estela Díaz Jordá](https://www.firabarcelona.com/app/uploads/sites/8/2024/03/diaz_estela_105775.jpg)
Estela Díaz Jordá
Vodafone Business
Innovation Manager
Speaker
![Bruno Valenciano Del Real](https://www.firabarcelona.com/app/uploads/sites/8/2024/03/valeiciaio_bruio_105776.jpg)
Bruno Valenciano Del Real
Lopesan Hotel Group
Management and Expansion Corporate Analyst
Speaker
![Víctor Mayans](https://www.firabarcelona.com/app/uploads/sites/8/2024/03/mayais_victor_106465.jpg)
Víctor Mayans
ARTIEM Hoteles
Marketing Director
Speaker