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    José Romero

    - | F&B Corporativo España de Meliá Hotels
    José Romero

    Biography

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    Sessions

    12:15h
    Round Table | The Horeca Hub

    F&B Intelligence: When Data Redefines Experience and Profitability

    Carlos Teruel
    Carlos Teruel - Speaker
    José Antonio Martínez
    José Antonio Martínez Vibra Hotels Corporate F&B Spain – Vibra Hotels Speaker
    José Romero
    José Romero F&B Corporativo España de Meliá Hotels - Speaker
    Juanjo Martínez
    Juanjo Martínez CLAVE F&B Founder & CEO Moderador

    2026-03-25 12:15 2026-03-25 13:00 Europe/Madrid F&B Intelligence: When Data Redefines Experience and Profitability

    In major international chains, F&B is no longer managed by intuition: it is driven by data. This session brings together three corporate directors to analyse how technological intelligence, smart standardisation, and sustainability are redefining guest experience, operational efficiency, and global positioning.

     Talk Stage 1 - The Horeca Hub
    Wed 25 12:15h - 13:00h Talk Stage 1 - The Horeca Hub Free access
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