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Culinary Demonstration with Tasting | The Horeca Hub Gastronomy and Culinary Techniques

Gastronomic demonstration and tasting of Italian product Garda Carmelo Tornillo

18-03-2024 10:00 18-03-2024 11:45 Europe/Madrid Gastronomic demonstration and tasting of Italian product Garda Carmelo Tornillo

Tasting of Italian products with Garda gastronomic advisors.

Pabellón 6, B224 | GARDA Gastronomía Italiana
Mon 18 10:00h - 11:45h Pabellón 6, B224 | GARDA Gastronomía Italiana
10:30h
Tastings | Coffee, Bakery and Pastry Coffee

Specialty coffee tasting and pairing

18-03-2024 10:30 18-03-2024 11:30 Europe/Madrid Specialty coffee tasting and pairing

Specialty coffee tasting and pairing through dry ingredients.

Stand C251 | Café de especialidad by Coffee XP
Mon 18 10:30h - 11:30h Stand C251 | Café de especialidad by Coffee XP
11:00h
Showcooking | Coffee, Bakery and Pastry Pizza

Vera Pizza Napoletana Champion Spain

18-03-2024 11:00 18-03-2024 18:00 Europe/Madrid Vera Pizza Napoletana Champion Spain

The “Vera Pizza Napoletana Champion” is the biggest challenge facing Veraci pizza makers around the world. An unmissable event that showcases the great passion for Neapolitan pizza.
AVPN affiliated pizzerias and pizza masters spread across the five continents will compete for the medals (both individually and by nations), as well as the winners of the qualifying rounds held around the world, during which non-affiliated pizza chefs will compete with margaritas and marinades.

https://champion.pizzanapoletana.org/public/pdf/2024/Regolamento_eliminatorie_Champion_Spagnolo.pdf

Hall 7 | Coffee, Bakery and Pastry, Taste and Talks
Mon 18 11:00h - 18:00h Hall 7 | Coffee, Bakery and Pastry, Taste and Talks
11:00h
Conference | The Alimentaria Hub Innovation (R&D&I) and Brands Value

Innovative energy efficiency measures for industries and supply chains (KNOWnNEBs, BETTED)

18-03-2024 11:00 18-03-2024 14:00 Europe/Madrid Innovative energy efficiency measures for industries and supply chains (KNOWnNEBs, BETTED)

Energy audits facilitate the detection and implementation of energy saving and efficiency measures, install renewable energies and improve energy management in industries and their supply chains. Despite the fact that many improvement measures are known, their speed of implementation is still slow and, in addition, there are factors that are not systematically taken into account and that affect their final res.

Hall 5 | The Alimentaria Hub – Auditorio by Carreras
Mon 18 11:00h - 14:00h Hall 5 | The Alimentaria Hub – Auditorio by Carreras
11:00h
Conference | The Alimentaria Hub Innovation (R&D&I) and Brands Value

Kramer vs Kramer: Evolution of the Retail vs HORECA channel in the food industry

18-03-2024 11:00 18-03-2024 14:00 Europe/Madrid Kramer vs Kramer: Evolution of the Retail vs HORECA channel in the food industry

Historical evolution of distribution channels in the food chain, perspectives, and particularities when innovating.

Hall 5 | The Alimentaria Hub – Auditorio by Carreras
Mon 18 11:00h - 14:00h Hall 5 | The Alimentaria Hub – Auditorio by Carreras
11:00h
Conference | The Alimentaria Hub Innovation (R&D&I) and Brands Value

Red Cervera AGROMATTER: Sustainability as a generator of knowledge and business opportunities

18-03-2024 11:00 18-03-2024 14:00 Europe/Madrid Red Cervera AGROMATTER: Sustainability as a generator of knowledge and business opportunities

ROMMATER is a network of Technological Centers of scientific-technical Excellence in the field of the Circular Economy that has focused its current technological capabilities.

Hall 5 | The Alimentaria Hub – Auditorio by Carreras
Mon 18 11:00h - 14:00h Hall 5 | The Alimentaria Hub – Auditorio by Carreras
11:00h
Conference | The Alimentaria Hub Innovation (R&D&I) and Brands Value

Using AI for product design: The AIWINE Case

18-03-2024 11:00 18-03-2024 14:00 Europe/Madrid Using AI for product design: The AIWINE Case

The AI-WINE project is an example of how AI, combined with expertise in food, technology, and marketing, can accelerate innovation, in this case to produce a rosé wine.

Hall 5 | The Alimentaria Hub – Auditorio by Carreras
Mon 18 11:00h - 14:00h Hall 5 | The Alimentaria Hub – Auditorio by Carreras
11:00h
Conference | The Alimentaria Hub Innovation (R&D&I) and Brands Value

The future of food security

18-03-2024 11:00 18-03-2024 14:00 Europe/Madrid The future of food security

Crucial technological innovations to face global challenges. Advanced applications and traceability systems will be explored to ensure food quality and availability. The importance of cross-sector collaboration will be highlighted to develop pioneering solutions and ensure a sustainable food future.

Hall 5 | The Alimentaria Hub – Auditorio by Carreras
Mon 18 11:00h - 14:00h Hall 5 | The Alimentaria Hub – Auditorio by Carreras
11:00h
Conference | The Alimentaria Hub Innovation (R&D&I) and Brands Value

Food cycle analysis – What is it and why is it important to calculate it?

18-03-2024 11:00 18-03-2024 14:00 Europe/Madrid Food cycle analysis – What is it and why is it important to calculate it?

In the presentation we will explain how to evaluate and quantify each stage of the life cycle, from production to consumption and final disposal.

Hall 5 | The Alimentaria Hub – Auditorio by Carreras
Mon 18 11:00h - 14:00h Hall 5 | The Alimentaria Hub – Auditorio by Carreras
11:00h
Conference | The Alimentaria Hub Innovation (R&D&I) and Brands Value

Alternative protein, innovation!

18-03-2024 11:00 18-03-2024 14:00 Europe/Madrid Alternative protein, innovation!

The new Center for Innovation in Alternative Protein (CIPA) created by IRTA with the support of the Department of Climate Action, Food and Rural Agenda for the development of strategies.

Hall 5 | The Alimentaria Hub – Auditorio by Carreras
Mon 18 11:00h - 14:00h Hall 5 | The Alimentaria Hub – Auditorio by Carreras
11:00h
Conference | The Alimentaria Hub Innovation (R&D&I) and Brands Value

Disruptive models of business success

18-03-2024 11:00 18-03-2024 14:00 Europe/Madrid Disruptive models of business success

The presentation will explore disruptive models of business success, highlighting innovative strategies that challenge traditional conventions. Success stories that have transformed the sector through visionary approaches will be examined, offering key insights for the next generation of business leaders.

Hall 5 | The Alimentaria Hub – Auditorio by Carreras
Mon 18 11:00h - 14:00h Hall 5 | The Alimentaria Hub – Auditorio by Carreras
11:00h
Conference | The Alimentaria Hub Innovation (R&D&I) and Brands Value

Clusaga promoter of innovation in Galicia

18-03-2024 11:00 18-03-2024 14:00 Europe/Madrid Clusaga promoter of innovation in Galicia

Clusaga, the Galician Food Cluster, is the most representative association of the Galician food industry, integrating more than 160 companies, being the main driver of R&D&I.

Hall 5 | The Alimentaria Hub – Auditorio by Carreras
Mon 18 11:00h - 14:00h Hall 5 | The Alimentaria Hub – Auditorio by Carreras
11:00h
Conference | The Alimentaria Hub Innovation (R&D&I) and Brands Value

Innovation and sustainability, the keys to business competitiveness

18-03-2024 11:00 18-03-2024 14:00 Europe/Madrid Innovation and sustainability, the keys to business competitiveness

Aldelís, an Aragonese company, combines innovation and sustainability in its corporate DNA. They have implemented technological improvements and innovations to be more efficient in the use of resources and minimize waste. They collaborate with technology centers and universities on projects that improve the quality and competitiveness of their food. Their commitment to innovation and respect for the environment has allowed them to be recognized for their quality and sustainable business model.

Hall 5 | The Alimentaria Hub – Auditorio by Carreras
Mon 18 11:00h - 14:00h Hall 5 | The Alimentaria Hub – Auditorio by Carreras
11:00h
Conference | The Alimentaria Hub Innovation (R&D&I) and Brands Value

Transforming the food system: Keys to the transition towards sustainable and competitive nutrition

18-03-2024 11:00 18-03-2024 14:00 Europe/Madrid Transforming the food system: Keys to the transition towards sustainable and competitive nutrition

Aligning our strategy with European policies and Spanish strategies that promote circularity and sustainability of the agri-food sector, at LEITAT we are working on the research and development of innovative technological solutions that promote the competitiveness of the Spanish food sector. The main research lines in this framework are research in alternative protein, new ingredients from sustainable sources and final product personalized processes, all through the application of a broad portfolio of technologies that facilitate the positioning of the Spanish food industry.

Hall 5 | The Alimentaria Hub – Auditorio by Carreras
Mon 18 11:00h - 14:00h Hall 5 | The Alimentaria Hub – Auditorio by Carreras
11:00h
Tastings | The Alimentaria Hub Distribution and Retail

Gastronomic journey through the Gran Penedes: 3 GastroPatés with traditional fla

18-03-2024 11:00 18-03-2024 11:45 Europe/Madrid Gastronomic journey through the Gran Penedes: 3 GastroPatés with traditional fla

We discover the gastronomic heritage of Penedès, highlighting its recipes and local products. The Pâté from La Llacuna with a recovered century-old recipe, balanced and intense thanks to the brandy. The surprising and award-winning Gall del Penedès IGP rustic pâté, cooked in Catalan style; and the unexpected and sweet Pâté Malvasia from Sitges, which evokes one traditional Catalan dessert.

Hall 5 | The Alimentaria Hub – Innoval Room by CaixaBank
Mon 18 11:00h - 11:45h Hall 5 | The Alimentaria Hub – Innoval Room by CaixaBank
11:00h
Conference | The Horeca Hub

EcoVares by Ecovidrio: Roadmap for a sustainable hospitality industry

18-03-2024 11:00 18-03-2024 11:45 Europe/Madrid EcoVares by Ecovidrio: Roadmap for a sustainable hospitality industry

Conference on EcoVares by Ecovidrio, roadmap for a sustainable hospitality industry

Hall 6 | The Horeca Hub – Talks Stage 1
Mon 18 11:00h - 11:45h Hall 6 | The Horeca Hub – Talks Stage 1
11:00h
Tastings | The Horeca Hub Foods with Organic Certification

Chocolates Paccari tasting

18-03-2024 11:00 18-03-2024 11:45 Europe/Madrid Chocolates Paccari tasting

Paccari presents an exclusive tasting of 5 of its chocolates that bring together more than 400 international awards. The Co-founder will also explain the company's history and how it is one of the most ethical proposals combining innovation, sustainability, inclusion, and Direct Trade with quality. Paccari is from Ecuador, the cradle of cocoa more than 5,500 years ago, and pursues a sustainable philosophy throughout the value chain.

Hall 6 | The Horeca Hub – Talks Stage 2
Mon 18 11:00h - 11:45h Hall 6 | The Horeca Hub – Talks Stage 2
11:00h
Round Table | Restauración en colectividades Restoration in Communities

Inditex, leading sustainable corporate catering in Spain

18-03-2024 11:00 18-03-2024 12:00 Europe/Madrid Inditex, leading sustainable corporate catering in Spain

In this session Isabel Coderch, founder of Te lo sirvo verde, will talk about the challenges and trends in sustainable hospitality, and we will discover with Inditex why it is considered the most sustainable collective restaurant in Europe.

Hall 4 | Restauración en Colectividades Meeting Point
Mon 18 11:00h - 12:00h Hall 4 | Restauración en Colectividades Meeting Point
11:00h
Culinary Demonstrations | Coffee, Bakery and Pastry Coffee

Green coffee roasting

18-03-2024 11:00 18-03-2024 12:00 Europe/Madrid Green coffee roasting

Live Green coffee roasting demonstration.

Stand C251 | Café de especialidad by Coffee XP
Mon 18 11:00h - 12:00h Stand C251 | Café de especialidad by Coffee XP
11:30h
Conference | The Alimentaria Hub Innovation (R&D&I) and Brands Value

What is next for the protein trend?

18-03-2024 11:30 18-03-2024 12:15 Europe/Madrid What is next for the protein trend?

Recent years have seen significant investment in alternative proteins, requiring the conventional protein industry to innovate and consider new ways to encourage consumers to remain interested in meat and dairy. This presentation explores latest developments in the protein sector, and how producers of protein foods can continue to secure the loyalty of their consumers.

Hall 5 | The Alimentaria Hub – Agora by Aecoc
Mon 18 11:30h - 12:15h Hall 5 | The Alimentaria Hub – Agora by Aecoc
11:30h
Culinary Demonstrations | The Horeca Hub Gastronomy and Culinary Techniques

Techniques and concepts of Disfrutar 2024

18-03-2024 11:30 18-03-2024 12:15 Europe/Madrid Techniques and concepts of Disfrutar 2024

The Disfrutar trio is characterised by its firm commitment to innovation and for this constant work is essential. In their presentation they propose a tour of all the concepts and techniques that they will be working on during 2024.

Hall 6 | The Horeca Hub – Main Stage
Mon 18 11:30h - 12:15h Hall 6 | The Horeca Hub – Main Stage
12:00h
Presentation | The Alimentaria Hub Food Safety

NaturCeliac: New gluten-free pastries and bakery brand

18-03-2024 12:00 18-03-2024 12:30 Europe/Madrid NaturCeliac: New gluten-free pastries and bakery brand

Presentation of NaturCeliac, the new brand of gluten-free pastries and bakery, of 100% Spanish origin. NaturCeliac is the result of the work of a professional team with extensive experience in the food sector, whose obsession is to offer a range of innovative, healthy and quality gluten-free products, packaged in practical individual packs for transport without risk of cross contamination.

Hall 5 | The Alimentaria Hub – Innoval Room by CaixaBank
Mon 18 12:00h - 12:30h Hall 5 | The Alimentaria Hub – Innoval Room by CaixaBank
12:00h
Presentation | The Horeca Hub Innovation (R&D&I) and Brands Value

Solution Talks: Leadership and sustainability. Towards the hospitality industry of the future

18-03-2024 12:00 18-03-2024 13:00 Europe/Madrid Solution Talks: Leadership and sustainability. Towards the hospitality industry of the future Hall 6 | The Horeca Hub – Talks Stage 1
Mon 18 12:00h - 13:00h Hall 6 | The Horeca Hub – Talks Stage 1
12:00h
Conference | The Horeca Hub Business, Management and Operations

The average bill in the restaurant industry. How has inflation affected it?

18-03-2024 12:00 18-03-2024 12:45 Europe/Madrid The average bill in the restaurant industry. How has inflation affected it?

Delectatech presents a pioneering analysis of the evolution of the average bill in the Spanish restaurant industry to understand the impact of inflation on the sector. This study, supported by the largest actualized census of restaurants and the Artificial Intelligence engine of Delectatech, will reveal which regions of Spain register the highest average bills in and how these figures vary by type of establishment and gastronomic offer.

Hall 6 | The Horeca Hub – Talks Stage 2
Mon 18 12:00h - 12:45h Hall 6 | The Horeca Hub – Talks Stage 2
12:00h
Presentation | The Organic Market and Trends Foods with Organic Certification

Straight to the point! Innovation in bread

18-03-2024 12:00 18-03-2024 12:30 Europe/Madrid Straight to the point! Innovation in bread

Presentation of the innovation of a range of breads flour's free, based on whole cereals activated seads

Hall 4-6 | The Organic Market and Trends
Mon 18 12:00h - 12:30h Hall 4-6 | The Organic Market and Trends
12:00h
Tastings | Coffee, Bakery and Pastry Coffee

Specialty coffee cupping

18-03-2024 12:00 18-03-2024 13:00 Europe/Madrid Specialty coffee cupping

Coffee cupping of different varieties, processes and origins

Stand C251 | Café de especialidad by Coffee XP
Mon 18 12:00h - 13:00h Stand C251 | Café de especialidad by Coffee XP
12:15h
Round Table | Restauración en colectividades Restoration in Communities

School menu planning: Keys to offer healthy and sustainable menus

18-03-2024 12:15 18-03-2024 13:15 Europe/Madrid School menu planning: Keys to offer healthy and sustainable menus

In this colloquium we will talk about the importance of menu design, the choice of ingredients and the organization of purchases to be able to offer healthy and sustainable menus in school environments.

Hall 4 | Restauración en Colectividades Meeting Point
Mon 18 12:15h - 13:15h Hall 4 | Restauración en Colectividades Meeting Point
12:15h
Culinary Demonstration with Tasting | The Horeca Hub Gastronomy and Culinary Techniques

Transversal thinking about pasta

18-03-2024 12:15 18-03-2024 13:15 Europe/Madrid Transversal thinking about pasta

A reference in the gastronomic scene with a Michelin star will cook 3 pasta dishes to the delight of those present.

Pabellón 6, B224 | GARDA Gastronomía Italiana
Mon 18 12:15h - 13:15h Pabellón 6, B224 | GARDA Gastronomía Italiana
12:30h
Conference | The Alimentaria Hub

Training, management and innovative attitude

18-03-2024 12:30 18-03-2024 13:30 Europe/Madrid Training, management and innovative attitude

Ferran Adrià will share his vision on the factors and values necessary to be successful in today's restoration. He will talk about training, management and innovation and how from elBullifoundation They contribute to helping restaurateurs and entrepreneurs through their current projects and travel companions.

Hall 5 | The Alimentaria Hub – Agora by Aecoc
Mon 18 12:30h - 13:30h Hall 5 | The Alimentaria Hub – Agora by Aecoc
12:30h
Culinary Demonstrations | The Horeca Hub Gastronomy and Culinary Techniques

Red Prawn: Beyond the Mediterranean icon

18-03-2024 12:30 18-03-2024 13:15 Europe/Madrid Red Prawn: Beyond the Mediterranean icon

A digression on one of the gastronomic icons of the Mediterranean, the red prawn. Whether on the coasts of Girona or Valencia, Joan Roca and Quique Dacosta share the sea and a passion for its products. And among them, the red prawn stands out, to which both have paid tribute on various occasions and in various versions.

Hall 6 | The Horeca Hub – Main Stage
Mon 18 12:30h - 13:15h Hall 6 | The Horeca Hub – Main Stage
13:00h
Presentation | The Alimentaria Hub Innovation (R&D&I) and Brands Value

Top Trends in Food & Beverages 2024

18-03-2024 13:00 18-03-2024 13:45 Europe/Madrid Top Trends in Food & Beverages 2024

Innova's annual top 10 trends is a key study for food and beverage knowledge: a focus on the future that is vital for all innovators in the industry. At Alimentaria 2024 we personally reveal the set of market and consumption trends recently defined by Innova for 2024!

Hall 5 | The Alimentaria Hub – Innoval Room by CaixaBank
Mon 18 13:00h - 13:45h Hall 5 | The Alimentaria Hub – Innoval Room by CaixaBank
13:00h
Presentation | The Horeca Hub Business, Management and Operations

How to leverage Revenue Management to enhance your restaurant’s profitability

18-03-2024 13:00 18-03-2024 13:45 Europe/Madrid How to leverage Revenue Management to enhance your restaurant’s profitability

The professionalization of the hospitality sector has led restaurant owners to work with revenue management strategies, which have been used for years in other industries such as airlines or hospitality. Learn with the guidance of TheFork and other industry players how to integrate Revenue Management into your business to increase its profitability.

Hall 6 | The Horeca Hub – Talks Stage 1
Mon 18 13:00h - 13:45h Hall 6 | The Horeca Hub – Talks Stage 1
13:00h
Tastings | The Organic Market and Trends Foods with Organic Certification

Presentation Renacer oils

18-03-2024 13:00 18-03-2024 14:00 Europe/Madrid Presentation Renacer oils

Presentation and tasting of organic extra virgin olive oil Renacer.

Hall 4-6 | The Organic Market and Trends
Mon 18 13:00h - 14:00h Hall 4-6 | The Organic Market and Trends
13:30h
Tastings | The Horeca Hub

The Art of Pairing with Sake and Shochu

18-03-2024 13:30 18-03-2024 14:15 Europe/Madrid The Art of Pairing with Sake and Shochu

Discover the fascinating world of sake and shochu in our upcoming talk. We will explore the production techniques, categories, and unique characteristics of these traditional Japanese alcoholic beverages. Additionally, we will illustrate their versatility and benefits through practical examples of tasting and pairing.

Hall 6 | The Horeca Hub – Main Stage
Mon 18 13:30h - 14:15h Hall 6 | The Horeca Hub – Main Stage
13:30h
Culinary Demonstration with Tasting | The Horeca Hub

Cooking techniques applied to products without losing the nutritional part

18-03-2024 13:30 18-03-2024 14:15 Europe/Madrid Cooking techniques applied to products without losing the nutritional part

It is important to know the foods and their cooking technique. Here you will learn to cook while minimizing nutrient losses and enhancing ˜avors. You will learn how vitamins are better absorbed, as well as how to avoid the oxidation of fats, not only from oils, but also from those present in foods themselves, such as omega 3, essential for our general health.

Hall 6 | The Horeca Hub – Show Stage 1
Mon 18 13:30h - 14:15h Hall 6 | The Horeca Hub – Show Stage 1
13:30h
Culinary Demonstrations | The Horeca Hub Gastronomy and Culinary Techniques

From Italy to Spain: The gastronomic journey of Ferdinando Bernardi

18-03-2024 13:30 18-03-2024 14:15 Europe/Madrid From Italy to Spain: The gastronomic journey of Ferdinando Bernardi

Presentation of Ferdinando Bernardi's professional career (first Michelin star with 100% Italian cuisine) and presentation of 4 iconic dishes from his menu: Cannolo siciliano con carne cruda y sabayon al Marsala Cannolo siciliano vegetariano de Apio nabo asado, Mascarpone y pimientos Carbonara de Galera, Bottarga casera Nuestro Tiramisú.

Hall 6 | The Horeca Hub – Show Stage 2
Mon 18 13:30h - 14:15h Hall 6 | The Horeca Hub – Show Stage 2
13:30h
Culinary Demonstration with Tasting | Restauración en colectividades Restoration in Communities

We design a sustainable, healthy and delicious school menu with vegetable protei

18-03-2024 13:30 18-03-2024 14:15 Europe/Madrid We design a sustainable, healthy and delicious school menu with vegetable protei

Providing a healthy, balanced and delicious diet to children is crucial so that they can grow and carry out their daily activities appropriately and with enough energy. RATIONAL will present a menu that meets all these requirements, produced live in less than 45 minutes, with only 2 cooking devices: iCombi Pro 6 1/1 and iVario 2-XS. Eating well at school is possible!

Hall 4 | Restauración en Colectividades Meeting Point
Mon 18 13:30h - 14:15h Hall 4 | Restauración en Colectividades Meeting Point
13:30h
Culinary Demonstration with Tasting | The Horeca Hub Gastronomy and Culinary Techniques

Gastronomic demonstration and tasting of Italian product Garda Carmelo Tornillo

18-03-2024 13:30 18-03-2024 14:45 Europe/Madrid Gastronomic demonstration and tasting of Italian product Garda Carmelo Tornillo

Pizza in Teglia tasting.

Pabellón 6, B224 | GARDA Gastronomía Italiana
Mon 18 13:30h - 14:45h Pabellón 6, B224 | GARDA Gastronomía Italiana
13:40h
Conference | The Alimentaria Hub Nutrition, Health and Wellness

Could eating a steak take 30 minutes off your lifespan?: The power of longevity

18-03-2024 13:40 18-03-2024 14:30 Europe/Madrid Could eating a steak take 30 minutes off your lifespan?: The power of longevity

After more than ten years deciphering the future of food, and after two years of in-depth research in the world of precision medicine, Marius Robles immerses us in the new and exciting field of delaying aging and in the connection that foods with the ability to rejuvenate our brain, prevent diseases and ultimately make an improved version of ourselves. Will we live to be 120 years old?

Hall 5 | The Alimentaria Hub – Agora by Aecoc
Mon 18 13:40h - 14:30h Hall 5 | The Alimentaria Hub – Agora by Aecoc
14:00h
Presentation | The Alimentaria Hub Innovation (R&D&I) and Brands Value

Cocteleo Xtreme launch presentation

18-03-2024 14:00 18-03-2024 14:15 Europe/Madrid Cocteleo Xtreme launch presentation

Challenge the limits of your palate with the most extreme flavors and #SpreadTheFire on your tongue! Cocteleo presents the most explosive and daring range: Cocteleo Xtreme. Test your palate with two very spicy flavours that will make all your senses explode.

Hall 5 | The Alimentaria Hub – Innoval Room by CaixaBank
Mon 18 14:00h - 14:15h Hall 5 | The Alimentaria Hub – Innoval Room by CaixaBank
14:15h
Culinary Demonstration with Tasting | The Horeca Hub Innovation (R&D&I) and Brands Value

The value of the frozen product

18-03-2024 14:15 18-03-2024 15:00 Europe/Madrid The value of the frozen product

A culinary demonstration with tasting of Vgama frozen products. Two culinary masters, Jordi Margall and Adriana Mendez, will discover the secrets behind Vgama frozen products, from their origin to their perfection in elite restaurants: benefits and versatility, storage, thawing, and regeneration, ease of handling and waste reduction. Enjoy delicious creations that reflect the culinary excellence and innovation of frozen products.

Hall 6 | The Horeca Hub – Show Stage 2
Mon 18 14:15h - 15:00h Hall 6 | The Horeca Hub – Show Stage 2
14:30h
Culinary Demonstration with Tasting | The Horeca Hub Gastronomy and Culinary Techniques

539, Plats Forts. Honest and wild food

18-03-2024 14:30 18-03-2024 15:15 Europe/Madrid 539, Plats Forts. Honest and wild food

Martin will cook a dish that characterizes his mountain cuisine, a dish that explains his work in the mountains without being a mountain dish and will also explain how to cook the best Poulard. He will also explain how to run a restaurant all by himself, from the selection of the best product (fish markets, farms, orchards, etc.), to the preparation and customer service. He will explain his direct connection with his producers.

Hall 6 | The Horeca Hub – Show Stage 1
Mon 18 14:30h - 15:15h Hall 6 | The Horeca Hub – Show Stage 1
15:00h
Round Table | The Alimentaria Hub Business, Management and Operations

Presentation of the open access plant for pre-industrial scaling of alternative protein + needs of the plant-based sector: Dialogue with the industry

18-03-2024 15:00 18-03-2024 16:30 Europe/Madrid Presentation of the open access plant for pre-industrial scaling of alternative protein + needs of the plant-based sector: Dialogue with the industry

Presentation event of the open access plant for pre-industrial scaling of alternative protein promoted by the Government of Catalonia. Technical description and IP protection. Next, dialogue with companies in the sector about their needs to grow: what can the public administration do?

Hall 5 | The Alimentaria Hub – Conference Room by Acciona
Mon 18 15:00h - 16:30h Hall 5 | The Alimentaria Hub – Conference Room by Acciona
15:00h
Tastings | The Alimentaria Hub Gastronomy and Culinary Techniques

Gaudea Botanics: Olive gin from Alcarràs

18-03-2024 15:00 18-03-2024 15:15 Europe/Madrid Gaudea Botanics: Olive gin from Alcarràs

Presentation and tasting of Gaudea Botanics, a new and fresh product. This is a very special gin made with Alcarràs olives by La Destilateca, artisan specialists who make custom-made liqueurs in an artisanal way. Gaudea is an extra virgin olive oil company from Arbequina olives located in Alcarràs. Every year it seeks to innovate with a gourmet product always obtained with its olives or oil.

Hall 5 | The Alimentaria Hub – Innoval Room by CaixaBank
Mon 18 15:00h - 15:15h Hall 5 | The Alimentaria Hub – Innoval Room by CaixaBank
15:00h
Presentation | The Horeca Hub Distribution and Retail

Vending: Present and future. Digital revolution

18-03-2024 15:00 18-03-2024 15:45 Europe/Madrid Vending: Present and future. Digital revolution Hall 6 | The Horeca Hub – Talks Stage 1
Mon 18 15:00h - 15:45h Hall 6 | The Horeca Hub – Talks Stage 1
15:00h
Culinary Demonstration with Tasting | The Horeca Hub Gastronomy and Culinary Techniques

Gastronomic demonstration with Michelin star

18-03-2024 15:00 18-03-2024 16:00 Europe/Madrid Gastronomic demonstration with Michelin star

Garda is proud to have the 5* Michelin Alimentaria Stand. Paolo Casagrande is one of the leaders of Italian cuisine in the world. Lasarte Chef and Manager.

Pabellón 6, B224 | GARDA Gastronomía Italiana
Mon 18 15:00h - 16:00h Pabellón 6, B224 | GARDA Gastronomía Italiana
15:30h
Conference | The Alimentaria Hub Business, Management and Operations

Innovación by Opromar

18-03-2024 15:30 18-03-2024 16:30 Europe/Madrid Innovación by Opromar

Presentation of the valorization of catches to obtain ready-to-eat seafood  products for a diet that contributes to healthy aging, within the innovation projects carried out by OPROMAR, Organization of Fishing Producers of the Port and Ría from Marin

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Hall 5 | The Alimentaria Hub – Agora by Aecoc
Mon 18 15:30h - 16:30h Hall 5 | The Alimentaria Hub – Agora by Aecoc
15:30h
Culinary Demonstrations | The Horeca Hub Innovation (R&D&I) and Brands Value

Multicultural plant-based solutions for restaurants

18-03-2024 15:30 18-03-2024 16:10 Europe/Madrid Multicultural plant-based solutions for restaurants

From Zyrcular Foods, we will be presenting two American recipes and two Asian recipes, all of them plant-based. Which dish will be the winner? Join us and discover all our new products such as curry chicken flavored gyozas with or our 100% plant-based tuna and salmon.

Hall 6 | The Horeca Hub – Show Stage 2
Mon 18 15:30h - 16:10h Hall 6 | The Horeca Hub – Show Stage 2
15:30h
Round Table | Restauración en colectividades Restoration in Communities

Food waste in nursing homes, where is the problem?

18-03-2024 15:30 18-03-2024 16:30 Europe/Madrid Food waste in nursing homes, where is the problem?

The colloquium on food waste in nursing homes will bring together all the actors involved in the design, preparation and service of menus. The causes and best strategies will be identified to reduce waste and ensure appropriate nutrition for our elderly.

Hall 4 | Restauración en Colectividades Meeting Point
Mon 18 15:30h - 16:30h Hall 4 | Restauración en Colectividades Meeting Point
15:30h
Tastings | Coffee, Bakery and Pastry Coffee

Specialty coffee tasting and pairing

18-03-2024 15:30 18-03-2024 16:30 Europe/Madrid Specialty coffee tasting and pairing

Specialty coffee tasting and pairing through dry ingredients.

 
Stand C251 | Café de especialidad by Coffee XP
Mon 18 15:30h - 16:30h Stand C251 | Café de especialidad by Coffee XP
15:45h
Culinary Demonstration with Tasting | The Horeca Hub Gastronomy and Culinary Techniques

Verde Nostrum. The Mediterranean garden from East to West

18-03-2024 15:45 18-03-2024 16:30 Europe/Madrid Verde Nostrum. The Mediterranean garden from East to West

One of the leading representatives of Healthy cuisine, with which he pursues a balance between the pleasure of ingestion and the wellbeing of digestion. Convinced of the energy that the earth exerts on the product and how its care influences it, Pellicer has become a firm advocate of the application of the laws of biodynamics in cultivation.

Hall 6 | The Horeca Hub – Show Stage 1
Mon 18 15:45h - 16:30h Hall 6 | The Horeca Hub – Show Stage 1
16:00h
Conference | The Alimentaria Hub Innovation (R&D&I) and Brands Value

Boost your brand with sensory claims

18-03-2024 16:00 18-03-2024 16:45 Europe/Madrid Boost your brand with sensory claims

Brands have a responsibility to their consumers to prove the fairness and truthfulness of any product claim. We will introduce you SAM ClaimSENSE which: - gives examples and inspiration for creating sensory claims - guides users through the different test designs for each type of claim - highlights the differences between building your claim inside and outside the USA

Hall 5 | The Alimentaria Hub – Innoval Room by CaixaBank
Mon 18 16:00h - 16:45h Hall 5 | The Alimentaria Hub – Innoval Room by CaixaBank
16:00h
Presentation | The Horeca Hub Human Resources

People and technology: The secret to a more attractive hospitality industry – Digital transformation and people in the AI society

18-03-2024 16:00 18-03-2024 16:25 Europe/Madrid People and technology: The secret to a more attractive hospitality industry – Digital transformation and people in the AI society

The former Minister of Labour and the founder of the Almuzara publishing house talks to a journalist about the future of the world of work with a significant presence of technological innovations, including AI.

Hall 6 | The Horeca Hub – Main Stage
Mon 18 16:00h - 16:25h Hall 6 | The Horeca Hub – Main Stage
16:00h
Presentation | Coffee, Bakery and Pastry Coffee

Workshop Flair Espresso

18-03-2024 16:00 18-03-2024 17:00 Europe/Madrid Workshop Flair Espresso

Workshop on how to use the Flair Espresso manual machine.

Stand C251 | Café de especialidad by Coffee XP
Mon 18 16:00h - 17:00h Stand C251 | Café de especialidad by Coffee XP
16:15h
Presentation | The Horeca Hub Innovation (R&D&I) and Brands Value

Solution Talks: All paths should lead to profitability. Business management

18-03-2024 16:15 18-03-2024 16:45 Europe/Madrid Solution Talks: All paths should lead to profitability. Business management

Hostelco presents the finalist solutions and products of the Hostelco Awards in the category of Best product or solution for business management. Marta Cebrián opens the session with a presentation in which she will point out the great challenges in business management.

Hall 6 | The Horeca Hub – Talks Stage 1
Mon 18 16:15h - 16:45h Hall 6 | The Horeca Hub – Talks Stage 1
16:15h
Round Table | The Horeca Hub Business, Management and Operations

A taste of the Cruise industry by Alimentaria & Hostelco

18-03-2024 16:15 18-03-2024 17:15 Europe/Madrid A taste of the Cruise industry by Alimentaria & Hostelco

CLIA, the Cruise Lines International Association, is the leading authority and the largest global association in the industry, with 15 offices and representation in North and South America, Europe, Asia and Australasia.

At this roundtable CLIA and industry representatives will discuss the cruise market and the importance, potential and opportunities this sector can offer from a procurement and sourcing perspective.

Hall 6 | The Horeca Hub – Talks Stage 2
Mon 18 16:15h - 17:15h Hall 6 | The Horeca Hub – Talks Stage 2
16:30h
Round Table | The Horeca Hub Human Resources

People and technology: The secret to a more attractive hospitality industry – Good practices in people management

18-03-2024 16:30 18-03-2024 17:10 Europe/Madrid People and technology: The secret to a more attractive hospitality industry – Good practices in people management

Innovative success stories in people management for the hospitality industry. From the booming independent catering business to large restaurant groups. From commercial catering to high-end gastronomy.

Hall 6 | The Horeca Hub – Main Stage
Mon 18 16:30h - 17:10h Hall 6 | The Horeca Hub – Main Stage
16:30h
Culinary Demonstration with Tasting | The Horeca Hub Gastronomy and Culinary Techniques

4-hand pizza cooking demonstration

18-03-2024 16:30 18-03-2024 17:30 Europe/Madrid 4-hand pizza cooking demonstration

Diego Vitagliano will present his specialty, career and philosophy. He will perform several 4 hands during Alimentaria. In this case, he will make a 4 hand with Fratelli Figurato no. 6 in the “50 Top Pizza Europe 2023” ranking and no. 42 in the “50 Top Pizza World 2023” ranking. Each one will present a pizza to taste for customers.

Pabellón 6, B224 | GARDA Gastronomía Italiana
Mon 18 16:30h - 17:30h Pabellón 6, B224 | GARDA Gastronomía Italiana
16:45h
Culinary Demonstration with Tasting | The Horeca Hub Gastronomy and Culinary Techniques

Verde Nostrum. The Mediterranean garden from East to West

18-03-2024 16:45 18-03-2024 17:30 Europe/Madrid Verde Nostrum. The Mediterranean garden from East to West

Shojin ryori cuisine is entirely vegetarian, made without meat and fish, and has been the dietary style of Buddhist monks for generations, but has now become very popular with vegans.Versions of dashis, sushis, sashimis, mochis, and mochis.

Hall 6 | The Horeca Hub – Show Stage 1
Mon 18 16:45h - 17:30h Hall 6 | The Horeca Hub – Show Stage 1
16:45h
Culinary Demonstrations | The Horeca Hub Sustainability

Sweet and sustainable revolution

18-03-2024 16:45 18-03-2024 17:30 Europe/Madrid Sweet and sustainable revolution

We will explore the creative and sustainable use of ingredients from food industry waste and their application in pastry.

Hall 6 | The Horeca Hub – Show Stage 2
Mon 18 16:45h - 17:30h Hall 6 | The Horeca Hub – Show Stage 2
16:45h
Presentation | The Horeca Hub Innovation (R&D&I) and Brands Value

Solution Talks: Customer experience is everything in the happiness industry

18-03-2024 16:45 18-03-2024 17:45 Europe/Madrid Solution Talks: Customer experience is everything in the happiness industry Hall 6 | The Horeca Hub – Talks Stage 1
Mon 18 16:45h - 17:45h Hall 6 | The Horeca Hub – Talks Stage 1
16:45h
Round Table | Restauración en colectividades Restoration in Communities

Digitalization and sustainability: When technology is a partner

18-03-2024 16:45 18-03-2024 17:45 Europe/Madrid Digitalization and sustainability: When technology is a partner

If digitization refers to the process of converting analog or physical information into digital format (a process that many companies are still in the process of), artificial intelligence goes further and focuses on developing systems and programs capable of performing tasks that normally require human intelligence. One thing and the other are essential to address any project related to food waste and sustainability.

Hall 4 | Restauración en Colectividades Meeting Point
Mon 18 16:45h - 17:45h Hall 4 | Restauración en Colectividades Meeting Point
17:00h
Conference | The Alimentaria Hub Innovation (R&D&I) and Brands Value

How to be a relevant, preferred and unbeatable brand

18-03-2024 17:00 18-03-2024 18:00 Europe/Madrid How to be a relevant, preferred and unbeatable brand

Presentation of the study "Brands that matter", which brings together the main strategic trends and a selection of international best practices carried out by leading brands to defend their position in the face of the growth of the retail brand.

Register here

Hall 5 | The Alimentaria Hub – Agora by Aecoc
Mon 18 17:00h - 18:00h Hall 5 | The Alimentaria Hub – Agora by Aecoc
17:00h
Presentation | The Alimentaria Hub Sponsored Session

PROASIS the healthy alimentation revolution

18-03-2024 17:00 18-03-2024 17:15 Europe/Madrid PROASIS the healthy alimentation revolution

Presentation by the Proasis team where they will present the expansion of their range of healthy products for the whole family. With its exclusive formula of Protein, Probiotics along with an exceptional flavor, Proasis embarks on the adventure of going from 5 to 21 references in 2024 with the intention of revolutionizing the shelves, demonstrating that taking care of yourself is no longer incompatible with the pleasure of eating.

Hall 5 | The Alimentaria Hub – Innoval Room by CaixaBank
Mon 18 17:00h - 17:15h Hall 5 | The Alimentaria Hub – Innoval Room by CaixaBank
17:15h
Dialogue | The Horeca Hub Human Resources

People and technology: How AI is transforming restaurant staff management

18-03-2024 17:15 18-03-2024 17:30 Europe/Madrid People and technology: How AI is transforming restaurant staff management

 Solutions based on artificial intelligence (AI) are transforming the way restaurant chains manage and plan their staff, who no longer have to choose between prioritizing operational efficiency or employee well-being.

Hall 6 | The Horeca Hub – Main Stage
Mon 18 17:15h - 17:30h Hall 6 | The Horeca Hub – Main Stage
17:30h
Tastings | The Alimentaria Hub Innovation (R&D&I) and Brands Value

Welcome to the #eggierevolution

18-03-2024 17:30 18-03-2024 17:45 Europe/Madrid Welcome to the #eggierevolution

Presentation and tasting of the Wovo product range, the new alternative to dairy and vegetable drinks made from egg white.

Hall 5 | The Alimentaria Hub – Innoval Room by CaixaBank
Mon 18 17:30h - 17:45h Hall 5 | The Alimentaria Hub – Innoval Room by CaixaBank
17:35h
Presentation | The Horeca Hub Human Resources

People and technology: The secret to a more attractive hospitality industry – Recruitment, the secret to McDonald’s growth

18-03-2024 17:35 18-03-2024 17:55 Europe/Madrid People and technology: The secret to a more attractive hospitality industry – Recruitment, the secret to McDonald’s growth

Artificial Intelligence is one of the great supports in people management in hospitality. Companies that commit to intelligent implementation of technology in their Human Resources departments and management will win the day.

 
Hall 6 | The Horeca Hub – Main Stage
Mon 18 17:35h - 17:55h Hall 6 | The Horeca Hub – Main Stage
18:00h
Awards | The Alimentaria Hub

Innoval awards ceremony

18-03-2024 18:00 18-03-2024 19:00 Europe/Madrid Innoval awards ceremony

The Innoval Awards highlight the efforts made by manufacturing companies in the conception, development and launch of innovative products on the national and international market during the period between April 2022 and March 2024. During the ceremony, the 8 categories will be awarded. of product, to sales channels, trends and international product. https://www.alimentaria.com/activityes/innoval/

Hall 5 | The Alimentaria Hub – Conference Room by Acciona
Mon 18 18:00h - 19:00h Hall 5 | The Alimentaria Hub – Conference Room by Acciona
18:00h
Round Table | The Horeca Hub Human Resources

People and technology: The secret to a more attractive hospitality industry – Cost reduction through technology

18-03-2024 18:00 18-03-2024 18:15 Europe/Madrid People and technology: The secret to a more attractive hospitality industry – Cost reduction through technology

Artificial Intelligence is one of the great supports in people management in hospitality. Companies that commit to intelligent implementation of technology in their Human Resources departments and management will win the day.

 
Hall 6 | The Horeca Hub – Main Stage
Mon 18 18:00h - 18:15h Hall 6 | The Horeca Hub – Main Stage
18:00h
Presentation | Restauración en colectividades Restoration in Communities

Presentation of ‘Solidarity Oil’ Project’

18-03-2024 18:00 18-03-2024 18:15 Europe/Madrid Presentation of ‘Solidarity Oil’ Project’

Cooking oil recycling and its contribution to the ODS. Belonging to the 'Aceite Solidario' initiative not only reflects the environmental responsibility of companies, but also promotes tangible progress towards a more sustainable future, aligned with the UN ODS.

Hall 4 | Restauración en Colectividades Meeting Point
Mon 18 18:00h - 18:15h Hall 4 | Restauración en Colectividades Meeting Point
18:00h
Culinary Demonstration with Tasting | The Horeca Hub Gastronomy and Culinary Techniques

Gastronomic demonstration and tasting of Italian product Garda

18-03-2024 18:00 18-03-2024 19:00 Europe/Madrid Gastronomic demonstration and tasting of Italian product Garda

Tasting of Italian products with Garda gastronomic advisors.

Pabellón 6, B224 | GARDA Gastronomía Italiana
Mon 18 18:00h - 19:00h Pabellón 6, B224 | GARDA Gastronomía Italiana
18:20h
Presentation | The Horeca Hub Human Resources

People and technology: The secret to a more attractive hospitality industry – Innovation in kitchens: Connectivity kitchens

18-03-2024 18:20 18-03-2024 18:45 Europe/Madrid People and technology: The secret to a more attractive hospitality industry – Innovation in kitchens: Connectivity kitchens

Artificial Intelligence is one of the great supports in people management in hospitality. Companies that commit to intelligent implementation of technology in their Human Resources departments and management will win the day.

 
Hall 6 | The Horeca Hub – Main Stage
Mon 18 18:20h - 18:45h Hall 6 | The Horeca Hub – Main Stage
10:30h
Private Event | Side Events Hospitality

IV Hotel F&B Congress

19-03-2024 10:30 19-03-2024 18:30 Europe/Madrid IV Hotel F&B Congress

The TOP F&B Club presents a renewed perspective in the organization of conferences, setting the trend once again by offering an exclusive symposium format, by invitation and with reserved seating. The content approach is characterized by challenging convention and presenting new perspectives on the challenges and opportunities in the Food and Beverage industry.

Hall 3-5 | Conference Center 5
Tue 19 10:30h - 18:30h Hall 3-5 | Conference Center 5
10:30h
Conference | The Alimentaria Hub Innovation (R&D&I) and Brands Value

Investment in FoodTech: Technological perspective

19-03-2024 10:30 19-03-2024 11:00 Europe/Madrid Investment in FoodTech: Technological perspective

The presentation will analyze the growing investment in FoodTech in Spain and Europe, highlighting its evolution and segmentation by categories, as well as the key role of technology in the sector.

Hall 5 | The Alimentaria Hub – Conference Room by Acciona
Tue 19 10:30h - 11:00h Hall 5 | The Alimentaria Hub – Conference Room by Acciona
10:30h
Conference | The Alimentaria Hub Innovation (R&D&I) and Brands Value

The power of innovation: 3 Keys to success for your next product launches

19-03-2024 10:30 19-03-2024 11:15 Europe/Madrid The power of innovation: 3 Keys to success for your next product launches

A Food Scouting journey through the main food and beverage trade shows, to unravel the keys to the success of successful launches and how they manage to connect with the consumer.

Hall 5 | The Alimentaria Hub – Agora by Aecoc
Tue 19 10:30h - 11:15h Hall 5 | The Alimentaria Hub – Agora by Aecoc
10:30h
Presentation | The Alimentaria Hub Innovation (R&D&I) and Brands Value

The brand’s uniqueness

19-03-2024 10:30 19-03-2024 11:00 Europe/Madrid The brand’s uniqueness

A brand has the ability to be related to many concepts & attributes and generate a connection with the customer. What difficulties and opportunities has Veritas found in its 22nd year path to build its added value proposal?

Hall 5 | The Alimentaria Hub – Innoval Room by CaixaBank
Tue 19 10:30h - 11:00h Hall 5 | The Alimentaria Hub – Innoval Room by CaixaBank
10:45h
Round Table | Coffee, Bakery and Pastry Coffee

How to transition to specialty coffee

19-03-2024 10:45 19-03-2024 11:30 Europe/Madrid How to transition to specialty coffee

Round table on how to introduce specialty coffee into your business

Hall 7 | Coffee, Bakery and Pastry, Taste and Talks
Tue 19 10:45h - 11:30h Hall 7 | Coffee, Bakery and Pastry, Taste and Talks
11:00h
Conference | The Alimentaria Hub Sustainability

Redefining the future of food systems: Sustainability as a transformative force

19-03-2024 11:00 19-03-2024 12:30 Europe/Madrid Redefining the future of food systems: Sustainability as a transformative force

The companies leading the Sustainable Food Systems initiative, a sector-driven working platform promoted by Forética to contribute to the sustainable transformation of food systems in Spain, will share best practices in five key areas. Additionally, the CEO of the World Benchmarking Alliance will share the work they lead to analyze the current situation of the food sector.

Hall 5 | The Alimentaria Hub – Auditorio by Carreras
Tue 19 11:00h - 12:30h Hall 5 | The Alimentaria Hub – Auditorio by Carreras
11:00h
Presentation | The Horeca Hub Business, Management and Operations

Beyond the dish: What’s happening in foodservice? Four visions, one consumer

19-03-2024 11:00 19-03-2024 12:45 Europe/Madrid Beyond the dish: What’s happening in foodservice? Four visions, one consumer

Talk 1: The European OOH market: evolution of the channel and challenges for companies in the sector
María Castroviejo

Talk 2: The consumer’s vision: Consumer trends and habits
Marta Munné

Talk 3: The vision of international foodservice: a journey of inspiration
Mariona Gaspà

Talk 4: The vision of national foodservice: landing trends
Antonina Degler

Hall 6 | The Horeca Hub – Main Stage
Tue 19 11:00h - 12:45h Hall 6 | The Horeca Hub – Main Stage
11:15h
Presentation | The Alimentaria Hub Innovation (R&D&I) and Brands Value

Global Health opportunities for F&B

19-03-2024 11:15 19-03-2024 12:00 Europe/Madrid Global Health opportunities for F&B

The presentation discusses different aspects of holistic health (physical, mental/emotional, social and environmental). The presentation focuses on the consumers' point of view to achieve holistic wellbeing, especially in food and beverages.

Hall 5 | The Alimentaria Hub – Innoval Room by CaixaBank
Tue 19 11:15h - 12:00h Hall 5 | The Alimentaria Hub – Innoval Room by CaixaBank
11:30h
Round Table | Coffee, Bakery and Pastry Coffee

Expansion in specialty coffee

19-03-2024 11:30 19-03-2024 12:15 Europe/Madrid Expansion in specialty coffee

Roundtable on how to expand your specialty coffee business

Hall 7 | Coffee, Bakery and Pastry, Taste and Talks
Tue 19 11:30h - 12:15h Hall 7 | Coffee, Bakery and Pastry, Taste and Talks
11:30h
Round Table | The Alimentaria Hub Sustainability

The worrying deficit of food kcal produced in the European Union. Production, consumption and the green deal

19-03-2024 11:30 19-03-2024 12:30 Europe/Madrid The worrying deficit of food kcal produced in the European Union. Production, consumption and the green deal

Some experts will analyze the result of a pioneering study carried out by the Triptolemos Foundation around the balance of food kcal produced and food kcal consumed in the EU with current production and consumption models. At the crossroads of climate change, the decisions we make today about the paths forward to support food production, processing and consumption in the EU will greatly determine the sustainability, food security and business profitability of our continent in the future. Small producers have an important role. The United Nations Climate Change Conference (COP28) has dedicated a day for the first time to addressing agriculture, food and their environmental impact. The overall results of this study show an alarming deficit of dietary kcal in the European Union.

Hall 5 | The Alimentaria Hub – Conference Room by Acciona
Tue 19 11:30h - 12:30h Hall 5 | The Alimentaria Hub – Conference Room by Acciona
11:30h
Conference | The Alimentaria Hub Distribution and Retail

Winning strategies in the butcher section

19-03-2024 11:30 19-03-2024 12:30 Europe/Madrid Winning strategies in the butcher section

Purchasing and consumption habits of meat products are changing inexorably among western consumers. The retail leaders worldwide are implementing iconic strategies and proposals in their butcher shops to attract, build loyalty and elevate the shopping and consumption experience in their stores. What are the winning strategies for the future of meat products in retail?

Register here

Hall 5 | The Alimentaria Hub – Agora by Aecoc
Tue 19 11:30h - 12:30h Hall 5 | The Alimentaria Hub – Agora by Aecoc
11:45h
Culinary Demonstrations | The Horeca Hub Gastronomy and Culinary Techniques

Low temperature chicken: Where innovation and tradition meet

19-03-2024 11:45 19-03-2024 12:30 Europe/Madrid Low temperature chicken: Where innovation and tradition meet

The three-generation family business Torrent i Fills was founded in 1939. Since then, they have worked for quality service and products. They are specialized in poultry products. In this cooking show, they will cook chicken recipes at low temperatures, an innovation they have recently launched. These are 4th and 5th range products designed for restoration. High quality, traditional and practical products.

Hall 6 | The Horeca Hub – Show Stage 1
Tue 19 11:45h - 12:30h Hall 6 | The Horeca Hub – Show Stage 1
12:15h
Culinary Demonstration with Tasting | Coffee, Bakery and Pastry Sponsored Session

Tasting – Plant based yogurts

19-03-2024 12:15 19-03-2024 12:30 Europe/Madrid Tasting – Plant based yogurts

Sojasun Café:

What could be better than a delicious coffee for dessert? This recipe, rich in vegetable proteins, is the little sweet and full-bodied note that you will have after a good meal!

Sojasun Caramel:

With its creamy texture like yogurt and its fine touch of Guérande salt, this vegetable dessert will become your new vice.

Gran Via, Palace PAVILION 2, Level 0, Street A, Stand 374

Hall 7 | Coffee, Bakery and Pastry, Taste and Talks
Tue 19 12:15h - 12:30h Hall 7 | Coffee, Bakery and Pastry, Taste and Talks
12:15h
Conference | The Alimentaria Hub Innovation (R&D&I) and Brands Value

Transforming vegetable by-products into food

19-03-2024 12:15 19-03-2024 12:45 Europe/Madrid Transforming vegetable by-products into food

As the demand for plant-based beverages continues to rise, the surge in production has led to an abundance of nutrient-rich by-products. The Culinary Arts and Gastronomy Research Group at CETT-UB is addressing this challenge by employing innovative methods. Our research focuses on upcycling these by-products into key ingredients for the development of novel vegan products with high nutritional value. This talk will delve into our cutting-edge ap

Hall 5 | The Alimentaria Hub – Innoval Room by CaixaBank
Tue 19 12:15h - 12:45h Hall 5 | The Alimentaria Hub – Innoval Room by CaixaBank
12:30h
Showcooking | Coffee, Bakery and Pastry Coffee

Latte Art Show by Carmen Clemente & Manuela Fensore World Latte Art Champions

19-03-2024 12:30 19-03-2024 13:15 Europe/Madrid Latte Art Show by Carmen Clemente & Manuela Fensore World Latte Art Champions

Latte Art Show

Hall 7 | Coffee, Bakery and Pastry, Taste and Talks
Tue 19 12:30h - 13:15h Hall 7 | Coffee, Bakery and Pastry, Taste and Talks
12:30h
Round Table | The Alimentaria Hub Sustainability

Innovation and collaboration in waste valorization

19-03-2024 12:30 19-03-2024 13:30 Europe/Madrid Innovation and collaboration in waste valorization

The AECOC Open Innovation Platform (PIA) promotes innovative and collaborative projects among corporations in areas such as new technologies and sustainability. A waste and surplus valorization project will be presented, involving top-level corporations, startups, and public administration to accelerate the implementation of the project.

Register here

Hall 5 | The Alimentaria Hub – Agora by Aecoc
Tue 19 12:30h - 13:30h Hall 5 | The Alimentaria Hub – Agora by Aecoc
13:00h
Conference | The Alimentaria Hub Innovation (R&D&I) and Brands Value

Value scoring: Product value in the eyes of the consumer

19-03-2024 13:00 19-03-2024 13:45 Europe/Madrid Value scoring: Product value in the eyes of the consumer

Value Scoring looks at how a product and its brand, as a whole, is valued by its consumers. It evaluates the sensory perception of a product and its packaging and brand in the same session. It allows to identify which specific product, pack or brand attributes the client needs to work on to increase market share with the relevant consumer segment.

Hall 5 | The Alimentaria Hub – Innoval Room by CaixaBank
Tue 19 13:00h - 13:45h Hall 5 | The Alimentaria Hub – Innoval Room by CaixaBank
13:00h
Showcooking | The Horeca Hub

Vegan and vegetarian Mediterranean Cuisine (Moroccan) with the collaboration of Royal Air Maroc

19-03-2024 13:00 19-03-2024 13:45 Europe/Madrid Vegan and vegetarian Mediterranean Cuisine (Moroccan) with the collaboration of Royal Air Maroc

We often associate vegetarian food with dishes from the Far East, or with adaptations of our gastronomy with exotic or industrial products free of animal protein. We will learn to prepare traditional Moroccan recipes, all of which are suitable for vegetarians and even vegans. In this session, we will have the cook Saloua Laqmane, a chef from Morocco, and Àgata Albero, gastronome and communicator.

Hall 6 | The Horeca Hub – Show Stage 1
Tue 19 13:00h - 13:45h Hall 6 | The Horeca Hub – Show Stage 1
13:15h
Culinary Demonstration with Tasting | Coffee, Bakery and Pastry Sponsored Session

Tasting – Snacks musics

19-03-2024 13:15 19-03-2024 13:30 Europe/Madrid Tasting – Snacks musics Hall 7 | Coffee, Bakery and Pastry, Taste and Talks
Tue 19 13:15h - 13:30h Hall 7 | Coffee, Bakery and Pastry, Taste and Talks
13:30h
Showcooking | Coffee, Bakery and Pastry Coffee

Cooking techniques applied to pastry and combined with specialty coffee

19-03-2024 13:30 19-03-2024 14:15 Europe/Madrid Cooking techniques applied to pastry and combined with specialty coffee

Demonstration of the cooking techniques applied to pastries and combined with speciality coffee

Hall 7 | Coffee, Bakery and Pastry, Taste and Talks
Tue 19 13:30h - 14:15h Hall 7 | Coffee, Bakery and Pastry, Taste and Talks
13:30h
Presentation | The Alimentaria Hub Foods with Organic Certification

Presentación informe anual producción y consumo ecológicos

19-03-2024 13:30 19-03-2024 14:30 Europe/Madrid Presentación informe anual producción y consumo ecológicos Hall 5 | The Alimentaria Hub – Auditorio by Carreras
Tue 19 13:30h - 14:30h Hall 5 | The Alimentaria Hub – Auditorio by Carreras
13:30h
Presentation | The Alimentaria Hub Innovation (R&D&I) and Brands Value

10 keys to accelerate your growth with innovation

19-03-2024 13:30 19-03-2024 14:00 Europe/Madrid 10 keys to accelerate your growth with innovation

A review of the 10 keys to successful innovation in a complex environment where doing so profitably is a necessity.

Hall 5 | The Alimentaria Hub – Conference Room by Acciona
Tue 19 13:30h - 14:00h Hall 5 | The Alimentaria Hub – Conference Room by Acciona
13:30h
Conference | The Alimentaria Hub Innovation (R&D&I) and Brands Value

Samplia: Smart sampling to increase sales

19-03-2024 13:30 19-03-2024 14:00 Europe/Madrid Samplia: Smart sampling to increase sales

Samplia revolutionized product testing 10 years ago with the first sampling machines in exchange for feedback. After more than 40 million products delivered from more than 300 brands, we know how consumers think, where they are and how to impact them

Hall 5 | The Alimentaria Hub – Agora by Aecoc
Tue 19 13:30h - 14:00h Hall 5 | The Alimentaria Hub – Agora by Aecoc
13:45h
Culinary Demonstrations | The Horeca Hub Gastronomy and Culinary Techniques

Russian salad by Hellmann’s: Trend and tradition

19-03-2024 13:45 19-03-2024 14:30 Europe/Madrid Russian salad by Hellmann’s: Trend and tradition

Russian salad is trending and has become a destination dish. Russian salad sets the tone, quality, and gastronomic proposal of any restaurant. Hand in hand with the culinary team of Unilever Food Solutions, Hellmann's, and Antonio Arrabal (La Jamada Restaurant, Burgos), discover the latest trends surrounding this iconic dishENGLISH - Description of the activity

Hall 6 | The Horeca Hub – Show Stage 2
Tue 19 13:45h - 14:30h Hall 6 | The Horeca Hub – Show Stage 2
14:00h
Round Table | The Alimentaria Hub Distribution and Retail

The sense of meat, a campaign for the meat sector

19-03-2024 14:00 19-03-2024 14:30 Europe/Madrid The sense of meat, a campaign for the meat sector

Purchasing and consumption habits of meat products are changing inexorably among western consumers. The retail leaders worldwide are implementing iconic strategies and proposals in their butcher shops to attract, build loyalty and elevate the shopping and consumption experience in their stores. What are the winning strategies for the future of meat products in retail?

Hall 5 | The Alimentaria Hub – Agora by Aecoc
Tue 19 14:00h - 14:30h Hall 5 | The Alimentaria Hub – Agora by Aecoc
14:00h
Presentation | The Alimentaria Hub Sustainability

Container 79% post-consumer recycled material – First on the market

19-03-2024 14:00 19-03-2024 14:15 Europe/Madrid Container 79% post-consumer recycled material – First on the market

Revolugreen!,divisió de Grup Palau dedicada al desenvolupament de receptes en base a proteïnes alternatives, la solució d'envasos® amb un mínim 79% de polipropilè reciclat químic de Knauf Industries. Rico, 100% vegetal i amb ingredients naturals, en la primera safata microondeable alineada amb l'objectiu de circularitat i reducció de materials.

Hall 5 | The Alimentaria Hub – Innoval Room by CaixaBank
Tue 19 14:00h - 14:15h Hall 5 | The Alimentaria Hub – Innoval Room by CaixaBank
14:15h
Culinary Demonstration with Tasting | The Horeca Hub Gastronomy and Culinary Techniques

Neapolitan fried pizza

19-03-2024 14:15 19-03-2024 15:15 Europe/Madrid Neapolitan fried pizza

'Pizza fritta napoletana' must be soft, dry and have a characteristic taste. After cooking in boiling oil, it may be presented in the shape of a half-moon closed on itself (fried calzone) or in a round shape. The dough disc, rolled out with the hands, must be 2-3 mm thick and the filling must be ricotta, mozzarella or provolone cheese, salami, crackling, pepper.

Hall 6 | The Horeca Hub – Show Stage 1
Tue 19 14:15h - 15:15h Hall 6 | The Horeca Hub – Show Stage 1
14:30h
Conference | The Alimentaria Hub Nutrition, Health and Wellness

Discover the importance of vegetable protein through soy with Sojasun

19-03-2024 14:30 19-03-2024 15:00 Europe/Madrid Discover the importance of vegetable protein through soy with Sojasun

Immerse yourself in the world of nutrition with our expert nutritionist and discover how plant protein, especially from soy, can boost your well-being and transform your diet.

Hall 5 | The Alimentaria Hub – Innoval Room by CaixaBank
Tue 19 14:30h - 15:00h Hall 5 | The Alimentaria Hub – Innoval Room by CaixaBank
15:00h
Conference | The Alimentaria Hub Innovation (R&D&I) and Brands Value

Upcycling: The value of sustainability for brands, (without greenwashing)

19-03-2024 15:00 19-03-2024 15:30 Europe/Madrid Upcycling: The value of sustainability for brands, (without greenwashing)

In a context of scarcity, the need to make the most of the food we produce is imposed. There are solutions such as upcycling and the valorization of by-products that allow us to minimize the losses generated and, in turn, create new business opportunities. In this presentation we will learn more about how to use these strategies and we will see numerous inspiring cases.

Hall 5 | The Alimentaria Hub – Agora by Aecoc
Tue 19 15:00h - 15:30h Hall 5 | The Alimentaria Hub – Agora by Aecoc
15:15h
Culinary Demonstration with Tasting | Coffee, Bakery and Pastry Coffee

Ceylon tea, Sri Lanka’s gift to the world

19-03-2024 15:15 19-03-2024 16:00 Europe/Madrid Ceylon tea, Sri Lanka’s gift to the world

"Ceylon Tea" Sri Lanka's Gift to the World and Ceylon Tea Seven Regional Tea Tasting session

Hall 7 | Coffee, Bakery and Pastry, Taste and Talks
Tue 19 15:15h - 16:00h Hall 7 | Coffee, Bakery and Pastry, Taste and Talks
15:30h
Awards | Food and Hospitality Startups

Food&Hospitality Startups Awards Ceremony

19-03-2024 15:30 19-03-2024 18:00 Europe/Madrid Food&Hospitality Startups Awards Ceremony

This program shows us the most transformative initiatives in the world of food, beverages and equipment for restaurants, hotels and communities. During the event, we will have presentations from the finalist startups from Alimentaria and Hostelco and the Jury will award the most innovative startup and the startup with the longest track record.

Hall 5 | The Alimentaria Hub – Conference Room by Acciona
Tue 19 15:30h - 18:00h Hall 5 | The Alimentaria Hub – Conference Room by Acciona
15:30h
Round Table | The Alimentaria Hub Innovation (R&D&I) and Brands Value

Exploring the evolution of Alternative Proteins with Plug and Play and Esencia Foods

19-03-2024 15:30 19-03-2024 16:00 Europe/Madrid Exploring the evolution of Alternative Proteins with Plug and Play and Esencia Foods

The panel is focused on the landscape of the alternative protein market in Europe, with a keen focus on key technological advancements and market dynamics.

Hall 5 | The Alimentaria Hub – Conference Room by Acciona
Tue 19 15:30h - 16:00h Hall 5 | The Alimentaria Hub – Conference Room by Acciona
15:30h
Presentation | The Alimentaria Hub Innovation (R&D&I) and Brands Value

Trevijano’s new range of plant-based products

19-03-2024 15:30 19-03-2024 15:45 Europe/Madrid Trevijano’s new range of plant-based products

Products Trevijano presents its recipes rich in vegetable protein: two pastas and a Thai style cous cous that are cooked in 10 minutes and constitute a unique dish, with no additives and 100% vegetable.

Hall 5 | The Alimentaria Hub – Innoval Room by CaixaBank
Tue 19 15:30h - 15:45h Hall 5 | The Alimentaria Hub – Innoval Room by CaixaBank
15:45h
Culinary Demonstration with Tasting | The Horeca Hub Gastronomy and Culinary Techniques

Contemporary visions of Mediterranean flavours

19-03-2024 15:45 19-03-2024 16:30 Europe/Madrid Contemporary visions of Mediterranean flavours

Two great figures of the avant-garde cuisine, Ramon Freixa and Raül Balam, together in a 4-hands where they will share their particular visions of Mediterranean flavours, full of evocations of tradition and respect for the product

Hall 6 | The Horeca Hub – Main Stage
Tue 19 15:45h - 16:30h Hall 6 | The Horeca Hub – Main Stage
16:00h
Presentation | The Alimentaria Hub Innovation (R&D&I) and Brands Value

Satisfy the shopper and the retailer on the path of innovation

19-03-2024 16:00 19-03-2024 17:00 Europe/Madrid Satisfy the shopper and the retailer on the path of innovation

We will talk about how the shoppers perceive innovation, their unmet needs and how to efficiently get it to the point of sale through the recommendations of the AECOC Innovation Guide.

Register here

Hall 5 | The Alimentaria Hub – Agora by Aecoc
Tue 19 16:00h - 17:00h Hall 5 | The Alimentaria Hub – Agora by Aecoc
16:00h
Presentation | The Alimentaria Hub Innovation (R&D&I) and Brands Value

A new meat category: Upgrated meat

19-03-2024 16:00 19-03-2024 16:15 Europe/Madrid A new meat category: Upgrated meat

Analysis of the meat market and its growth levels. Cocuus presents its new technology to develop a new family of high value-added products within the meat category.

Hall 5 | The Alimentaria Hub – Innoval Room by CaixaBank
Tue 19 16:00h - 16:15h Hall 5 | The Alimentaria Hub – Innoval Room by CaixaBank
16:10h
Presentation | Coffee, Bakery and Pastry Coffee

Coffee in evolution: Innovation and trends in gastro-experiences in catering

19-03-2024 16:10 19-03-2024 16:30 Europe/Madrid Coffee in evolution: Innovation and trends in gastro-experiences in catering

Circana is a leading consultant that sheds light on the complexity of consumer behaviour. Thanks to unprecedented technology, advanced analysis, cross-industry data and a depth of experience, we provide clarity and help nearly 7000 leading brands and retailers around the world to take measure and unleash the growth of their business. We know consumers well and how they act on site so that our clients can go beyond the data and apply their know-how, drive innovation, meet the consumer demand and best the competition

Hall 7 | Coffee, Bakery and Pastry, Taste and Talks
Tue 19 16:10h - 16:30h Hall 7 | Coffee, Bakery and Pastry, Taste and Talks
16:15h
Round Table | The Alimentaria Hub Sponsored Session

Innovation and value creation models

19-03-2024 16:15 19-03-2024 17:00 Europe/Madrid Innovation and value creation models

Round table on 'scalability models' of the Tech Transfer Agrifood portfolio together with Smileat, Deep Detection, Pink Albatross and Groots, moderated by Fernando Valdés, member of the Advisory Board in which we will talk about food trends and learn first-hand the experience of entrepreneurs in the sector.

Hall 5 | The Alimentaria Hub – Conference Room by Acciona
Tue 19 16:15h - 17:00h Hall 5 | The Alimentaria Hub – Conference Room by Acciona
16:30h
Round Table | Coffee, Bakery and Pastry Coffee

Coffee as a growth tool

19-03-2024 16:30 19-03-2024 17:15 Europe/Madrid Coffee as a growth tool

Good coffee treatment is an unstoppable trend. The new restaurant concepts are committed to improving the customer experience with innovation in product, service, technology... what strategy are the different players in the industry following to position themselves? What are the most notable trends?

Hall 7 | Coffee, Bakery and Pastry, Taste and Talks
Tue 19 16:30h - 17:15h Hall 7 | Coffee, Bakery and Pastry, Taste and Talks
16:45h
Culinary Demonstration with Tasting | The Horeca Hub Gastronomy and Culinary Techniques

Macerations, cures and marinades. From tradition to infinity

19-03-2024 16:45 19-03-2024 17:30 Europe/Madrid Macerations, cures and marinades. From tradition to infinity

A proposal of dishes that combine two of the most representative pillars of the gastronomy of the Region of Murcia: salted fish with salt from the salt mines of San Pedro and the vegetable world, with products such as beetroot, pumpkin and celeriac.Traditional morsels imprinted in the memory of the people of Murcia but transformed into sophisticated and elegant updates.

Hall 6 | The Horeca Hub – Main Stage
Tue 19 16:45h - 17:30h Hall 6 | The Horeca Hub – Main Stage
16:45h
Culinary Demonstration with Tasting | The Horeca Hub Gastronomy and Culinary Techniques

Macerations, cures and marinades. From tradition to infinity

19-03-2024 16:45 19-03-2024 17:30 Europe/Madrid Macerations, cures and marinades. From tradition to infinity

Diego Schattenhofer's cuisine is immersed in research into the processes of salting, drying and curing different fish, algae and other marine products to achieve new flavours and textures.

Hall 6 | The Horeca Hub – Show Stage 1
Tue 19 16:45h - 17:30h Hall 6 | The Horeca Hub – Show Stage 1
17:00h
Awards | The Alimentaria Hub

Awards: Food and Hospitality Startups

19-03-2024 17:00 19-03-2024 18:30 Europe/Madrid Awards: Food and Hospitality Startups Hall 5 | The Alimentaria Hub – Conference Room by Acciona
Tue 19 17:00h - 18:30h Hall 5 | The Alimentaria Hub – Conference Room by Acciona
17:00h
Conference | The Alimentaria Hub

The Agri-Food chain in a context of Geopolitical uncertainty

19-03-2024 17:00 19-03-2024 17:45 Europe/Madrid The Agri-Food chain in a context of Geopolitical uncertainty

The agri-food chain faces multiple challenges: supply, environmental conditions, regulations and reputation. This presentation will present the main keys to the situation that the chain is going through and where are the main areas that deserve attention.

Hall 5 | The Alimentaria Hub – Innoval Room by CaixaBank
Tue 19 17:00h - 17:45h Hall 5 | The Alimentaria Hub – Innoval Room by CaixaBank
17:15h
Presentation | The Alimentaria Hub Innovation (R&D&I) and Brands Value

Data collection and BI tools applied to commercial outsourcing

19-03-2024 17:15 19-03-2024 18:00 Europe/Madrid Data collection and BI tools applied to commercial outsourcing

Metafase, a company dedicated to commercial outsourcing and which is part of the Carreras Group, presents its success story with the reference company in the olive oil sector in Spain, Acesur, through the use of data collection and Business Intelligence tools.

Hall 5 | The Alimentaria Hub – Agora by Aecoc
Tue 19 17:15h - 18:00h Hall 5 | The Alimentaria Hub – Agora by Aecoc
17:30h
Dialogue | Coffee, Bakery and Pastry Bakery

Un panettone mondiale – Evento organizado por: Le Sinfonie y La Academia de maestros de la masa madre

19-03-2024 17:30 19-03-2024 19:00 Europe/Madrid Un panettone mondiale – Evento organizado por: Le Sinfonie y La Academia de maestros de la masa madre Hall 7 | Coffee, Bakery and Pastry, Taste and Talks
Tue 19 17:30h - 19:00h Hall 7 | Coffee, Bakery and Pastry, Taste and Talks
17:45h
Culinary Demonstration with Tasting | The Horeca Hub Gastronomy and Culinary Techniques

Evolving gastronomy

19-03-2024 17:45 19-03-2024 18:30 Europe/Madrid Evolving gastronomy

The Arzak surname is part of the history of Spanish gastronomy and this conceptual journey will take us to discover his cuisine through the evolution and techniques of his dishes.

Hall 6 | The Horeca Hub – Main Stage
Tue 19 17:45h - 18:30h Hall 6 | The Horeca Hub – Main Stage
18:00h
Round Table | The Alimentaria Hub Sustainability

Opportunities and benefits for the food sector in improving it’s sustainability

19-03-2024 18:00 19-03-2024 19:00 Europe/Madrid Opportunities and benefits for the food sector in improving it’s sustainability

Opportunities and Benefits for the Food Sector in Improving its Sustainability.

Pertaining to Decarbonization and EECs (Energy Efficiency Certificates). We will review some key factors to consider in order to facilitate the significant challenge that the food sector faces in its transition towards more environmentally friendly models and processes.

Hall 5 | The Alimentaria Hub – Agora by Aecoc
Tue 19 18:00h - 19:00h Hall 5 | The Alimentaria Hub – Agora by Aecoc
18:00h
Conference | The Alimentaria Hub

Fermentation 360°: From sustainability to innovation in the Food Industry

19-03-2024 18:00 19-03-2024 18:45 Europe/Madrid Fermentation 360°: From sustainability to innovation in the Food Industry Hall 5 | The Alimentaria Hub – Innoval Room by CaixaBank
Tue 19 18:00h - 18:45h Hall 5 | The Alimentaria Hub – Innoval Room by CaixaBank
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