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    Zhong Xu

    CEO Global & Co-founder | Deliverect
    Zhong Xu

    Biography

    Zhong Xu is CEO and co-founder of Deliverect, a global platform powering digital orders for 80,000+ restaurants in 52+ countries with AI-driven operations.

    Sessions

    11:10h
    Conference | The Horeca Hub

    Building the Future of Delivery

    Zhong Xu
    Zhong Xu Deliverect CEO Global & Co-founder Speaker

    2026-03-25 11:10 2026-03-25 11:35 Europe/Madrid Building the Future of Delivery

    How digitalization and artificial intelligence are reshaping delivery operations on a global scale. From technological integration to order and channel optimization, analisis of how restaurants can drive efficiency, control, and profitability in an increasingly complex and competitive ecosystem.

     Talk Stage 2 - The Horeca Hub
    Wed 25 11:10h - 11:35h Talk Stage 2 - The Horeca Hub Free access
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    11:35h
    Round Table | The Horeca Hub

    The Evolution and Future of Delivery in Europe

    Íñigo Barea
    Íñigo Barea Just Eat España General Director Speaker
    José de Isasa
    José de Isasa Bronze Technologies Co-founder & CRO Moderador
    Marinus Van Gestel
    Marinus Van Gestel Uber Eats Senior Director and Regional GM Speaker
    Zhong Xu
    Zhong Xu Deliverect CEO Global & Co-founder Speaker

    2026-03-25 11:35 2026-03-25 12:00 Europe/Madrid The Evolution and Future of Delivery in Europe

    Leading delivery players will discuss the sector’s transformation across Europe: new logistics models, workforce professionalization, profitability, regulation, and shifting consumer behavior. A strategic conversation on how platforms and restaurants are adapting their models to address the market’s upcoming challenges.

     Talk Stage 2 - The Horeca Hub
    Wed 25 11:35h - 12:00h Talk Stage 2 - The Horeca Hub Free access
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