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  • Joan Serra

    Head Baker | Madeleine by Ferrieres
    Joan Serra

    Biography

    Runner-up in 2024 National Artisan Bakery Championship. Runner-up in 2025 World Championship (Bread in the City). Runner-up in 2025 European Championship (Coupe d'Europe de la Boulangerie Artisanale)

    Sessions

    13:00h
    Culinary Demonstration | The Bakery & Pastry Hub

    Technique, creativity, and evolution in the Spanish National Bakery Team.

    Joan Serra
    Joan Serra Madeleine by Ferrieres Head Baker Speaker
    José Roldán
    José Roldán World Baker of The Year 2025 Speaker

    2026-03-23 13:00 2026-03-23 13:40 Europe/Madrid Technique, creativity, and evolution in the Spanish National Bakery Team.

    Analysis of the most emblematic creations developed by the Spanish National Bakery Team, addressing the technical and creative criteria that have defined its evolution and competitive identity.

    The Bakery & Pastry Hub
    Mon 23 13:00h - 13:40h The Bakery & Pastry Hub Free access
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