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  • Roberto Escanciano

    Commercial Area | Calidalia
    Roberto Escanciano

    Biography

    FMCG innovation professional. Strategy, shopper insights, product development, and shopping experience. Turning shopper knowledge into value for brands and retail.

    Sessions

    16:00h
    Conference | The Alimentaria Hub

    Innovation. Our transformative ingredient.

    Roberto Escanciano
    Roberto Escanciano Calidalia Commercial Area Speaker

    2026-03-23 16:00 2026-03-23 16:45 Europe/Madrid Innovation. Our transformative ingredient.

    This presentation explores innovation as a catalyst for transformation in companies and brands. Beyond new products or technology, it is presented as a mindset that drives strategy, processes, design, and customer experience. Through practical examples, it demonstrates how to turn ideas into value and how small changes can lead to major transformations

    Sala INNOVAL by CaixaBank - The Alimentaria Hub
    Mon 23 16:00h - 16:45h Sala INNOVAL by CaixaBank - The Alimentaria Hub Free access
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