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    Sylvia Moreno

    Sylvia Moreno | SALES FORCE
    Sylvia Moreno

    Biography

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    Sessions

    11:45h
    Round Table | The Horeca Hub The Shift

    Application of AI and Robotics in F&B Management

    Elena Boned de la Guardia
    Elena Boned de la Guardia SERUNION DIRECTOR OF INNOVATION, DIGITALIZATION AND NEW CONCEPTS Moderador
    Sylvia Moreno
    Sylvia Moreno SALES FORCE Sales Director Speaker
    Bernabé Marcos
    Bernabé Marcos EY Tecnology Consulting Partner/Principal Speaker
    Ana Puertas Vila
    Ana Puertas Vila HIOPOS - Speaker

    2026-03-25 11:45 2026-03-25 12:15 Europe/Madrid Application of AI and Robotics in F&B Management

    This roundtable brings together companies that develop and distribute these technologies to compare vision, reality and practical application. The discussion will address which solutions are truly mature, where they deliver value today, what the barriers to adoption are, and how to scale their implementation according to business size. A conversation aimed at distinguishing trend from real impact and understanding how to turn technological innovation into tangible competitive advantage.

     Talk Stage 1 - The Horeca Hub
    Wed 25
    11:45h - 12:15h Talk Stage 1 - The Horeca Hub Free access
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