Tradition and future in one label: 100% Native Breed and Organic

Lecture by Juan María Gallardo Bolaños, technician at RFEAGAS, on the 100% Native Breed logo as a tool for differentiation and livestock heritage valorisation. The session will explore its synergy with the organic label and how origin becomes a competitive advantage. Presentation of Elocal Hub, a forthcoming specialised marketplace. Closing with a tasting of 100% native breed products.