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Laura Marín

Reserach Manager | SAM Sensory and Consumer Research Spain
Laura Marín

Biography

+5 years of experience in Sensory Science and Consumer Research Experience as a Project Manager of national and international studies with consumers Graduate in Veterinary Medicine from the Autonomous University of Barcelona.

Sessions

16:00h
Conference | The Alimentaria Hub

Boost your brand with sensory claims

Laura Marín
Laura Marín SAM Sensory and Consumer Research Spain Reserach Manager Speaker

18-03-2024 16:00 18-03-2024 16:45 Europe/Madrid Boost your brand with sensory claims

Brands have a responsibility to their consumers to prove the fairness and truthfulness of any product claim. We will introduce you SAM ClaimSENSE which: - gives examples and inspiration for creating sensory claims - guides users through the different test designs for each type of claim - highlights the differences between building your claim inside and outside the USA

Hall 5 | The Alimentaria Hub – Innoval Room by CaixaBank
Mon 18 16:00h - 16:45h Hall 5 | The Alimentaria Hub – Innoval Room by CaixaBank
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